HOW WE WORK
We wanted to branch off and step away from traditional advertising and marketing campaigns such as TV, Radio and focus on the customer experience. We thought of what would bring our clients lifetime customers, and we realized there is nothing more powerful than a human connection.
We can guarantee our clients that no experience will be the same, we make sure each interaction is unique and tailored towards each individual.
A campaign from us always guarantees the same three metrics:
1) An increase in market share via the acquisition of new customers
2) An increase in revenue from only charging a client upon receipt of said customers
3) An increase in brand awareness by virtue of us running direct, face to face channels
WE'RE HERE TO HELP
Here are some of our FAQ's
Direct Marketing is marketing with an addressed recipient. Companies use it because it offers a tailored, interactive experience and positive association for their brand.
Whatever is best for a client. Ranging from retail events, pop ups, street teaming, we offer a diverse approach, so however we think we can best reach the target audience, that’s what we do!
No we are a Direct Marketing agency so we work on face to face campaigns only. We don’t run telephone, mail or digital campaigns.
There are 4 issues we foresaw with hiring externally:
1. We can’t guarantee the quality of the work
2. We would create office politics
3. We would stunt our growth because our management team wouldn’t know how to train
4. We would be putting undue stress on the Brand Manager if we didn't train them properly.
Leaders lead from the front. We would be horrified if we had someone overseeing a team but wasn’t able or willing to do what they asked the team to do. If someone isn’t open to that concept or doesn't agree with it then no problem, they just aren’t Vinyl material.
Yes, one component of a Vinyl campaign is acquiring new customers on behalf of a client.
Due to an increase in budget from our clients, we are looking to grow the team in both the Vancouver area and beyond. Growth creates vacancy and so we have a multitude of positions available. We believe in identifying talent and placing the right person in the right position. As such we sit and screen all candidates face to face in order to see where they could best play a part in the company, but currently we are looking to fill:
- Brand Ambassador
- Recruitment Interns
- Recruitment Assistant
- Sales Representative
- Marketing Assistant
- Brand Management Trainee (cross-trained through all departments)
We don’t look for anything specific from an applicant, but traditionally we have had success with candidates who have backgrounds in:
- Sports / fitness
- Customer service
- Sales / Marketing
- Real Estate
Having experience in running various campaigns in 2 of the biggest cities, New York City and Toronto, our goal is to become the fastest growing company in the west coast here in Vancouver.